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A fixed-fee WordPress support subscription turns recurring site maintenance and small fixes into a predictable service business.
about 550 customers · $69/mo plan (founder-reported)
Fewer bars = easier, cheaper, or faster for an AI-assisted solo builder. Editorial judgments based on the case details.
WP Curve was a productized WordPress support business co-founded by Dan Norris. Its offer combined maintenance and small jobs with 24/7 access to developers for a fixed monthly price. Norris described the service at $69 per month and reported about 550 customers and roughly $41,000 in monthly revenue. He also said the business had grown steadily for 14 to 15 months and employed around 22 or 23 people across developers, virtual assistants, and customer and team management. It began with a manual service model, then added staff and changed support systems as needs emerged. Norris attributed acquisition to brand-building through content, interviews, conferences, backlinks, and search traffic; he did not claim a direct signup spike from one appearance. These figures are founder-reported, without independent verification cited in the podcast.
The quick-reference card — acquisition channels, replication playbook, and risk map — is members-only.
Join the Unicorn Club — $5/moCancel anytime, in one clickPaste into Claude Code / Codex and get a working version of this product end-to-end.
Two production-grade prompts per idea — a full build spec and an SEO growth plan — plus 10 tailored build specs a week. Members only.
Join the Unicorn Club — $5/moCancel anytime, in one clickEvery claim traces back to a listed source.
Source links and the full captured transcripts — the raw material behind every number — are members-only.
Join the Unicorn Club — $5/moCancel anytime, in one clickData credibility: Dan Norris reports about 550 customers and roughly $41,000 per month, and describes a $69 monthly offer. The podcast gives no audited accounts or independent verification.
9 more sections — how the first customers came, how the first dollar landed, what turned the flywheel, and how they got through the silent stretch. Members read all of it.