How it works
01Source
We continuously scan founder interviews, indie-hacker breakdowns, and case-study videos across YouTube and other platforms — the places where people actually say their numbers out loud.
02Transcribe & dissect
Every video is transcribed and taken apart line by line: revenue claims, team size, tech stack, costs, acquisition channels, timelines, failures. No paraphrasing from memory — the transcript is the source of truth.
03Grade the evidence
Each idea gets an evidence label: ✅ verified with third-party data, 🗣 founder-reported, 📎 creator-reported, or 🔮 unverified potential. Revenue numbers are never presented as audited when they aren't.
04Score & rank
Five difficulty dimensions — build, acquisition, capital, competition, validation speed — plus an upside score. Ranked by what a solo, AI-assisted builder can realistically copy now, not by fame.
05Package the playbook
Every breakdown ends with a replication playbook and, for Pro members, two production-grade prompts: a full build spec and an SEO growth plan you can paste straight into Claude Code or Codex.