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A niche information site monetized with display ads and Amazon affiliate links.
about $14/mo AdSense baseline; later about £50/mo display ads plus Amazon commission
Fewer bars = easier, cheaper, or faster for an AI-assisted solo builder. Editorial judgments based on the case details.
Kadz Money bought a termite information website through Flippa for $800. The listing had averaged about $14 per month from AdSense.
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Data credibility: The video creator reports paying $800, describes prior AdSense earnings around $14/month and later display earnings near £50/month. He mentions about $1,000 in Amazon product sales for a month, not his commission income. No dashboard, transaction record, or independent verification is provided. The resale multiple discussed is a projection and excluded from revenue. The auto-captured transcript inconsistently describes the purchase currency as dollars and pounds; the exact currency is therefore garbled, although the creator repeatedly frames the amount as about $800.
The buyer began with a Flippa listing rather than creating content from scratch. He focused on a termite niche website reporting 5,000 to 6,000 monthly visitors and a declining trend, possibly helping explain the seller’s willingness to exit.
The first cash flow was already present: the site averaged about $14 per month from AdSense before the acquisition. The $800 purchase bought a modestly monetized asset, not a blank domain.
The growth loop was simple: useful termite pages attracted search visitors, and monetization changes tried to earn more from the same traffic. The owner said traffic roughly doubled after the purchase and that several visitor pages had no affiliate links.
A small content acquisition can feel quiet for months, especially when traffic is seasonal or rankings move slowly. Set a fixed review rhythm: verify uptime and indexing weekly, review traffic and earnings monthly, and annotate every content or ad update.
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