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A compact chair-yoga subscription app that targets senior fitness searches with guided seated routines.
about 10,000 installs · sales figure before a stated 15–30% Apple commission
Fewer bars = easier, cheaper, or faster for an AI-assisted solo builder. Editorial judgments based on the case details.
Darius Mora profiles a seven-minute chair-yoga app aimed at seniors, built with a co-founder as part of a portfolio of about 20 apps. Mora says the app was designed around the trending keyword “chair yoga for seniors,” which had rising interest and relatively low competition. The pair launched on August 8 after about one week of work, with Mora designing in Figma and the co-founder writing the code. Mora recorded the exercise instruction himself in a single day. He reports $6,985 in App Store sales, about 10,000 installs, and a peak of more than 4,000 installs; he also says January is the strongest month for health and fitness apps. The app reached a top-20 position for its target keyword for much of the observed period, with one day in the top 10. The founders used onboarding, a rating prompt, and an upfront paywall. Store proceeds were reduced by Apple’s commission, described as 15–30% depending on setup.
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Join the Unicorn Club — $5/moCancel anytime, in one clickData credibility: Darius Mora reports App Store sales, installs, keyword rank, and experiment results while showing account data. The figures are creator-reported; net payout and independent verification are not provided.
9 more sections — how the first customers came, how the first dollar landed, what turned the flywheel, and how they got through the silent stretch. Members read all of it.