An AI cold-call and interview simulator that reps practise on every morning — $2,500+ MRR in under 40 days, built in two days after their first product got flattened by a Claude release
roughly break-even · a couple of hundred users · 20-30% of users log in daily · 30-40% of trials convert to paid · pricing moved from $49/mo flat to $50/mo (6 hours) and $99/mo (10-12 hours) · ~11 cents per minute of AI cost · top 10% of users were running ~$67 in the red
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