A student found a $7M AI resume builder on an indie-startup leaderboard, cloned the idea with one tweak, and had 4,000 users and $2,400 in 37 days.
4,000 users · $240 in revenue from a single $30 TikTok ad · 151,000 organic Instagram views in a month from 9-10 videos
Fewer bars = easier, cheaper, or faster for an AI-assisted solo builder. Editorial judgments based on the case details.
Erik is a student at McGill in Montreal, not a millionaire founder, and says he was in the same position as his viewers a year earlier. His first product was Empor, which he scaled to thousands of downloads and revenue and which won a sustainability grant at McGill. Resumax came from a deliberately unromantic process: he was browsing an indie startup leaderboard, saw an AI resume generator called Rezi that had made $7 million, and decided he could build something better. He copied the idea, added a small tweak to differentiate, and went to market without spending any time validating the category — the $7 million figure was the validation. At the time of recording, 37 days after release, Resumax had 4,000 users and had generated over $2,400. He is direct about why he chose this idea over a more original one: in 2026 an idea by itself holds close to no value because building is fast and cheap, and as a solo developer you only need to capture a small share of a proven market. His one filter on top of 'copy something proven' is that the product should address a pain point he personally experiences and that exists at global scale — job searching, getting in shape, phone addiction. That filter is not aesthetic; he explains later that it is what makes the marketing work.
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Create free accountEmail code only. No password.Data credibility: Self-reported by the founder in a tutorial video on his own channel. Resumax figures — 4,000 users and over $2,400 in revenue at day 37, 151,000 Instagram views in a month from 9-10 videos, and $240 in revenue from a $30 TikTok ad — are all stated on camera with no dashboards shown. The auto-transcript renders the user count as '$4,000 users' in one place and '4,000 users' in another; we read it as 4,000 users, which is consistent with both mentions. The $7 million figure for the competitor Rezi is a number he read on a third-party indie-startup leaderboard, not something he verified. No pricing, conversion rate, churn, inference cost, or margin data is disclosed anywhere in the video, so the $2,400 cannot be decomposed. The founder promotes his own journey and links a sponsor (Gamma) in the same video.