Stephen has shipped hit app after hit app, and he's publishing his four-step idea-validation framework. Posted is doing $90K/mo right now; his last one, PuffCount, hit $44K/mo before he sold it. The core of the method: marketing is 90% of the outcome.
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Stephen (YouTube/IG: Stephen Builds) is a serial app founder with two exits behind him. His previous product, PuffCount (quit vaping by tracking your puffs), reached $44K/mo before he sold it; his current product, Posted, is crossing $90K/mo. The bulk of this video is his idea-selection and validation framework rather than a deep teardown of any single product.
4 more sections β the full story, the playbook, the risks, and the numbers. Free account unlocks everything.
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Two production-grade prompts per idea: a full build spec and an SEO growth plan. Copy, paste, ship.
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Create free accountEmail code only. No password.Data credibility: Self-reported by Stephen (Stephen Builds): his current product Posted has crossed $90K/mo, and his previous product PuffCount reached $44K MRR before he sold it. The video is primarily an idea-validation framework rather than a single-product teardown. Not independently verified β οΈ. All revenue figures are founder-reported or estimated by the video's creator, unaudited.