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Software that helps small and midsize companies run EOS-style meetings, goals, processes and feedback.
Fewer bars = easier, cheaper, or faster for an AI-assisted solo builder. Editorial judgments based on the case details.
90.io sells software for running a company through a structured operating system associated with EOS. Founder Mark Abbott described tools for meetings, accountability charts, goals, processes and employee feedback. In the talk, he said the business had about $10.4 million in ARR, up from roughly $4 million before a $20 million investment the previous summer. He reported revenue growth of 5–8% month over month for several years, annualized user churn below 7%, and net dollar retention of 135%. He also said that when a customer cascades the system across the company, annualized churn is below 1%, and that getting three users into a trial could produce conversion rates around 80–90%; for firms with ten or more employees, he cited nearly 98% conversion when five members participated. 90.io had grown from a founder-led, largely fractional operation to about 50 people, with plans to reach 100. Its main differentiator was pairing software with a coaching community and making operating routines easier to repeat.
8 more sections — how the first customers came, how the first dollar landed, what turned the flywheel, and how they got through the silent stretch. Members read all of it.
The quick-reference card — acquisition channels, replication playbook, and risk map — is members-only.
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Two production-grade prompts per idea — a full build spec and an SEO growth plan — plus 10 tailored build specs a week. Members only.
Join the Unicorn Club — $5/moCancel anytime, in one clickEvery claim traces back to a listed source.
Source links and the full captured transcripts — the raw material behind every number — are members-only.
Join the Unicorn Club — $5/moCancel anytime, in one clickData credibility: Founder presentation by Mark Abbott; ARR, churn, NDR, growth, pricing and conversion metrics are self-reported. No independent financial statements or third-party verification are cited.