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A video-first creator portfolio attracted a large free user base and was sold after the founders chose not to fund a crowded market.
Co-founder Anita Kirkovska said Biyo had around 10,000 users, most of whom did not pay. She described selling the business through Acquire.com after buyer inquiries and a process lasting about one to two months.
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Co-founder Anita Kirkovska said Biyo had around 10,000 users, most of whom did not pay. She described selling the business through Acquire.com after buyer inquiries and a process lasting about one to two months. A no-code creator bio and portfolio page with video, multiple audience-specific versions, integrations, and an initial NFT-oriented concept. The founders built in public and acquired users through Twitter and Product Hunt. The speakers discuss this business as a concrete example of a focused internet product. Its most useful lesson for a new founder is to tie the product promise to a specific audience and to keep the evidence label attached to every result. Anita says the founders built in public and used Twitter and Product Hunt. The no-code community also responded to the product’s appearance and integrations, giving them an early audience without paid campaigns. The opportunity is not simply to copy the surface; it is to understand the audience’s recurring job and build a product whose value can be demonstrated quickly. The numbers support attention or payment as stated, but they do not independently verify profit, retention, or durable demand.
Anita says the founders built in public and used Twitter and Product Hunt. The no-code community also responded to the product’s appearance and integrations, giving them an early audience without paid campaigns.
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Data credibility: Co-founder Anita Kirkovska said Biyo had around 10,000 users, most of whom did not pay. She described selling the business through Acquire.com after buyer inquiries and a process lasting about one to two months. The figure is reported by a participant or creator in the video and was not independently audited; no unreported conversion, margin, or sale price is inferred.
Biyo did not convert its large free audience into meaningful paid revenue before the founders decided to move on. Anita says they had offered the product free forever and believed a more ambitious link-in-bio business might require outside funding while they figured out which features people would pay for.
Biyo’s growth loop combined public product building with a showcaseable design. Anita says Twitter and Product Hunt were the main early channels, and she describes the no-code community praising the product’s look and usability.
For a free creator tool, the difficult stretch often arrives after signups but before a clear paid use case. Biyo had about 10,000 users, most non-paying, and the founders chose not to raise money to extend the runway while testing monetization.
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